Creating Multidimensional Experiences, July 26 - August 16, 2019
Learn how to create immersive experiences that cross the digital and physical space with a team of international students across different disciplines
This summer, Aalto Ventures Program offers a unique summer course, where participants from around the world come together to create multidimensional experiences. During three weeks of magical Finnish summer, you will go from an idea to a prototype, learn by doing, and get to know and understand the globally renowned startup culture in Helsinki.
About the summer course
The course has three focus areas: understanding the culture and people, learning the methods and tools of creating an experience and building a viable business model around the experience.
In order to create an experience, you must understand the environment. Course participants will get a deep dive into the Aalto University Startup Ecosystem, as they visit venues such as Startup Sauna and Aalto Design Factory and meet with passionate students as well as employees and founders of some of the most innovative companies in the country. Additionally, the participants will visit some iconic locations and events in Finland, such as modern museums and the state-of-the-art Oodi library, and experience the best Helsinki has to offer during the short but intense Nordic summer.
Creating an experience takes more than lectures. During the course, participants will form groups and get their hands dirty, delving deep into teamwork, design thinking, UX design, business modeling and user research in order to get from an idea into a prototype of an experience. Guided by Jenni Kääriäinen, former Head of Design of world`s leading startup event Slush and the Europe’s leading music and arts festival, Flow Festival, students will use an iterative process where they interview real potential customers and work their way from the original idea to an experience that includes a physical, digital and a social dimension.
No experience is good enough if you can’t sell it. After designing an experience worth experiencing, it needs to be shared with others. With the help of training provided by the course staff, groups will prepare pitches with the mindset of blowing the socks off of potential investors. The course then culminates in a showcase, where the groups will present the prototypes of the experiences they have created to the international audience.
Participation fee is 2000€ per student. Partner pricing is available for students from partner institutions of Aalto Ventures Program.